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Welcome to 50 Pictures

The Strategic Story Studio for Ambitious Organisations

What’s Your StorySCORE?

Your organisation has a story
- even if you think it doesn’t.

Not a fairy tale. Not a film script.
Not a novel or an audio book.

But the way you demonstrate who you are, what you do, and why it matters.
Your story is...

...the way your organisation communicates - on your website, in meetings, in campaigns, to customers, to staff.

To find out if your message is landing like a story or drifting harmlessly through space, scroll down and take our 50 Pictures StorySCORE Quiz.

Your StorySCORE Report will show you what’s working, what’s falling flat, and where to begin your search for the next story your organisation should be telling.
Are You Telling A Story - Or Just Sending Messages Into The Void?
Are you telling a story - or just sending messages into the void?
1. What’s your organisation actually saying?
2. Would each member of your team explain what your organisation does - and why it matters - in the same way?
3. Do people feel something when they see or hear your message?
4. Do customers, clients, or staff ever repeat your message back to you?
5. Is your message consistent - or does it keep changing?
6. Is your message rooted in a real-world problem that you solve?
7. Does your messaging only show up in marketing - or does it shape how you actually work?
8. Is your messaging evolving - or stuck on repeat?
(Totally optional - but we’d love to know.)
Almost there!
Where should we send your personalised StorySCORE Report?
“Stories are everywhere. It’s just a matter of seeing them.”
Lisa Cron - Wired for Story